Keeping one of the world's biggest franchises at the center of culture. I owned social, content, digital partnerships, and influencer for Call of Duty. Partnering with Post Malone, 21 Savage, Lil Yachty, and the biggest streamers in the game.
Content built to travel. From music superstars to the world of sports, the brand showed up where the audience already lived and earned its way into the conversation.